November 18 2012
A very informative article - #HCSM http://t.co/Vid8S88w
November 18, 2012
Research Finds Health Care Content Marketing Lags Two Years Behind
By Joe Pulizzi published November 17, 2012 Just last week, we hosted 200 health care marketing professionals at Content Marketing World Health Summit. During my keynote presentation, I shared findings on how health care marketers are using content marketing, based on research we recently conducted with MarketingProfs, sponsored by both Brightcove and Pace.
http://contentmarketinginstitute.com/2012/11/health-care-content-marketing-lags-two-years-behind/